Marketing Communications in Tourism and Hospitality (English)
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Original price was: ₹ 150.00.₹ 20.00Current price is: ₹ 20.00.
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- Comprehensive Marketing Concepts
- Strategies for Hospitality Success
- Focus on Customer Engagement
- Case Studies Included
- Published by : PW Creation
- Ratings: 4.9 out of 5
Description
“Marketing Communications in Tourism and Hospitality” is a comprehensive guide to developing and executing effective marketing strategies in the competitive tourism and hospitality industries. This book covers key concepts, innovative strategies, and real-world case studies, making it an essential resource for professionals and students. With insights into digital marketing, branding, customer engagement, and communication strategies, it equips readers to succeed in today’s dynamic market.
You Will Learn
- Core principles of marketing communications tailored for tourism and hospitality.
- Strategies for branding, customer engagement, and loyalty.
- How to leverage digital marketing tools and platforms.
- Insights from global case studies on successful marketing campaigns.
Specification: Marketing Communications in Tourism and Hospitality (English)
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Marketing Communications in Tourism and Hospitality (English)
Original price was: ₹ 150.00.₹ 20.00Current price is: ₹ 20.00.
Pooja Pillai –
I was impressed with the focus on integrating traditional and digital marketing channels. It’s a holistic guide for the hospitality sector
Siddharth Patil –
The detailed exploration of the role of advertising in hospitality marketing is extremely useful. This book is a goldmine of information.
Ankita Verma –
The book offers clear guidance on how to design marketing messages that resonate with target audiences. It’s both educational and engaging
Vikram Rajan –
The focus on customer engagement strategies is top-notch. This book provides a fresh perspective on how to connect with today’s travelers.
Neha Sharma –
I appreciated the step-by-step approach to creating effective communication plans for hospitality businesses. The real-world examples were very helpful
Arjun Bhatia –
The insights on digital marketing and social media’s impact on tourism were particularly relevant. This is a great guide for modern marketers
Isha Mehta –
The book simplifies the complex process of creating marketing communication strategies. It’s well-written and very practical for professionals.
Rohit Verma –
I loved the emphasis on building long-term customer relationships through effective communication. This book is a must-read for anyone in tourism marketing
Simran Nair –
The examples of successful marketing campaigns shared in the book are inspiring and provide practical insights into what works in this industry
Karan Deshmukh –
It’s an excellent resource for understanding the role of branding and communication in attracting customers. A valuable addition to any marketer’s library.
Priya Joshi –
The book does a fantastic job of explaining how to effectively communicate with diverse customer bases in the tourism industry. Highly recommended!
Raghav Chopra –
I found the focus on the importance of storytelling in marketing extremely useful. It provides great tips for creating engaging campaigns in hospitality
Aditi Kulkarni –
This book is a comprehensive guide to mastering marketing communication strategies in tourism. The case studies are particularly insightful and relevant