Description
“Marketing for Hospitality and Tourism” provides a comprehensive overview of marketing principles and strategies specifically tailored to the dynamic hospitality and tourism industries. This eBook explores key topics such as customer behavior, branding, pricing, digital marketing, and service quality. With practical examples and case studies, it equips students, professionals, and business owners with the tools to create effective marketing campaigns and drive success.
You Will Learn
- Core marketing principles applied to hospitality and tourism.
- Strategies for customer engagement, branding, and pricing.
- How to design impactful digital marketing campaigns.
- Insights into customer behavior and service quality improvement.
Specification: Marketing for Hospitality and Tourism (English)
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19 reviews for Marketing for Hospitality and Tourism (English)
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Marketing for Hospitality and Tourism (English)
Original price was: ₹ 300.00.₹ 30.00Current price is: ₹ 30.00.
Neha Nambiar –
This book offers fresh perspectives on marketing in the tourism industry. The case studies and examples make it an engaging and informative read
Aman Gupta –
The integration of technology and traditional marketing strategies is explained brilliantly. This book is a must-have for hospitality marketers.
Kriti Bhardwaj –
I appreciated the focus on customer satisfaction and retention strategies. It’s a well-researched and practical guide for industry professionals
Varun Desai –
The book provides a comprehensive overview of marketing strategies for both small and large hospitality businesses. Highly recommended!
Sneha Tiwari –
I found the tips on social media marketing and online branding particularly useful. This book is perfect for marketers in today’s digital age
Siddharth Patil –
This book breaks down marketing strategies into manageable steps. The real-life examples make it even more relatable and useful
Anjali Rajan –
The focus on sustainability in tourism marketing was enlightening. This book addresses modern challenges effectively.”
Abhishek Bansal –
The chapter on creating memorable guest experiences stood out to me. It’s a must-read for anyone aiming to excel in hospitality
Pooja Reddy –
I appreciated how the book covers every aspect of marketing, from market segmentation to customer retention. It’s comprehensive and easy to follow
Arjun Malhotra –
The emphasis on integrating technology into marketing strategies is excellent. This book is a valuable asset for professionals
Aditya Verma –
I loved the examples of successful campaigns in the tourism industry. They provide great inspiration for implementing innovative ideas.
Ritika Pillai –
The book simplifies complex marketing concepts and presents them in a way that’s easy to understand. It’s incredibly practical and well-structured
Vikram Chatterjee –
The analysis of current trends in the hospitality sector is very insightful. It’s a comprehensive guide for anyone in this field
Meera Joshi –
This book offers a deep dive into marketing fundamentals tailored specifically for hospitality and tourism. It’s both engaging and informative.
Kunal Sharma –
The detailed focus on branding and customer loyalty programs in tourism is outstanding. A must-read for students and professionals alike
Ananya Sharma –
I was impressed with the insights into customer behavior and how it affects marketing strategies. This book is a game-changer for the industry.
Rohan Nair –
The book perfectly balances theory and practice, making it ideal for professionals looking to refine their marketing skills in hospitality
Ishika Deshmukh –
I found the chapters on digital marketing strategies for tourism businesses particularly helpful. It’s a practical guide for modern-day marketers
Aarav Mehta –
This book is a treasure trove of information for anyone involved in the hospitality and tourism industry. The real-world examples make the concepts easier to grasp.